
Currently, Simvoly does not expose product-level data (product name, ID, SKU, items) to email marketing automations — neither for abandoned checkouts nor for post-purchase flows.
This makes it impossible to build basic ecommerce lifecycle email marketing such as:
Product-specific abandoned cart recovery
Post-purchase onboarding per product
Cross-sell / upsell based on purchased products
Personalized email and SMS flows based on customer purchase history
At the moment, the only workaround is isolating each product into a separate funnel and store, which does not scale and creates significant operational overhead for businesses with multiple products.
For serious ecommerce use cases, it is critical that:
Checkout and purchase events pass product-level data to automations
Email/SMS tools can use conditions like “IF product purchased = X”
Abandoned checkout events include the abandoned product(s)
This is a core requirement for any scalable ecommerce platform and would significantly improve Simvoly’s competitiveness for businesses beyond simple funnels.