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Product-level data for email & automation workflows (purchase & abandoned cart)#2698

Currently, Simvoly does not expose product-level data (product name, ID, SKU, items) to email marketing automations — neither for abandoned checkouts nor for post-purchase flows.
This makes it impossible to build basic ecommerce lifecycle email marketing such as:

Product-specific abandoned cart recovery

Post-purchase onboarding per product

Cross-sell / upsell based on purchased products

Personalized email and SMS flows based on customer purchase history

At the moment, the only workaround is isolating each product into a separate funnel and store, which does not scale and creates significant operational overhead for businesses with multiple products.

For serious ecommerce use cases, it is critical that:

Checkout and purchase events pass product-level data to automations

Email/SMS tools can use conditions like “IF product purchased = X”

Abandoned checkout events include the abandoned product(s)

This is a core requirement for any scalable ecommerce platform and would significantly improve Simvoly’s competitiveness for businesses beyond simple funnels.

4 months ago